Building an Author's Platform
Tammy Setzer Denton - Writer
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Building an Author's Platform

I spent last weekend working on my author's platform. This includes my website, my blog, Facebook, and Twitter.

I'm relatively new to Twitter and still learning the jargon and practices of active Tweeters. My suggestion to anyone just starting with Twitter is to find a mentor. Find someone who posts interesting Tweets, someone who has a large (and legitimate following), someone who is in a field similar to yours. Follow them and mimic what they do.

I don't advise buying followers. It's seems shady and if you are trying to establish a genuine media presence, why would you want to jeopardize your authenticity and integrity for made-up followers who will ultimately not help your cause? Imaginary followers do not tweet, retweet, or like. They do not interact, they bring nothing to the table except for adding one tiny number to your following.

Consistency seems to be important as well. An active presence reminds me of your existence. In the case of Twitter, absence does not make the heart fonder. Absence makes people forget you.

Content is probably the most important feature of the entire platform. It's necessary to provide something of value to your followers. Value can come in the form of interesting information, educational info, humor, advice or feedback. 

Be yourself, be real, be honest.
If you build a platform, they (followers) will come.













1 Comment to Building an Author's Platform:

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writemyessay on Friday, April 01, 2016 1:37 PM
I have been in the field for already 4 years and I cannot agree more with you. Starting author's platforms was rather challenging. At that time, I thought that buying followers in social networks will definitely enhance my performance. However, as you say, made-up followers don't interact at all. So, my recommendation to all who start their author's platform is to write a unique and interesting content. That way you will succeed and benefit financially.
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